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Ideas I wish I had come up with

· By Brandy Greenwell · From pages 31 of the print edition

Have you ever thought, "I wish I had come up with that idea" or alternatively, "I thought of that years ago and now someone is making millions off of it"? For those of us with entrepreneurial natures, it can be a common "doh" moment.

One Sunday afternoon during the winter-that-would-never-end I was flipping through a catalog and came across perhaps one of the most ridiculous ideas ever. The most ridiculous idea that someone, not me, is potentially making millions off of. This particular item is called Subtle Butt and it is a package of a few, lightweight, disposable papers that one puts in their knickers to make their farts smell like something other than fart. Really? Fart papers? Oh, excuse me, "disposable gas neutralizers" that provide the consumer with five saving graces for $11.95 (plus shipping and handling). That very night I took out a notebook on which to record my great ideas that could be the next big thing. I refuse to be outdone by Subtle Butt.

Of course being spawn from my brain, my business ideas are usually based around clothes, shoes, jewelry, handbags or things of the fashion nature. So as an exercise, I made note of all the businesses or products that I find inspiring.

The first one that came to mind was Spanx. Sarah Blakely created a shape wear empire by cutting the legs off a pair of control top panty hose. I remember my mom doing that in the 80's and I am sure she wasn't the only one, but Ms. Blakely was the one who did something about it. She became the world's youngest, self-made billionaire.

Rent the Runway: If you are unfamiliar with it, it is a website that rents special event clothes and accessories for women. Their product line ranges from designer day dresses to couture ball gowns by the red carpet regulars. Items are rented for four or eight days and when you are finished, you ship them back in a pre-paid shipping envelope. The prices are reasonable, the process is easy, and it saves you from ever being photographed in the same ensemble twice. I wish I charged my friends' rental fees to borrow my clothes all these years.

Along the same lines is Bag, Barrow or Steal, which rose to fame in Sex And The City 2. This business rents handbag and accessories then sells gently used ones at extreme discounts. I recently bought a Prada wallet at about an 80% discount.

Having been involved with both Arbonne and Stella and Dot. I have to comment that the business model of multi-level marketing is just genius. Pick your product; there is an MLM for everything these days. The business model where you, as a representative, get paid on your business as well as what your team's business is a lucrative opportunity that, quite literally, anyone can do. The next time your friend asks you to a party she hosts or wants to tell you about her business, do yourself a favor and listen to her, it could be a game changer.

So what are your ideas? What do you want to create? Spring is finally here; let your inner entrepreneur bloom. Don't be afraid to make it happen, if there is potential for Subtle Butt, there is potential for anything.