2021 UCHS "Jump In" Capital Campaign
Since 1853 – four decades before the start of the modern Olympics - the Upperville Colt & Horse Show (UCHS) has nurtured a sense of tradition, beauty, and excellence in equestrian exhibition and competition. In the heart of horse country, Upperville set the standard for horse showing now modeled throughout the nation.
Upperville is one-of-a-kind. During its 170 years, it has promoted breeding excellence, nurtured young local riders, and saluted the best of the world's equestrians in the most beautiful setting imaginable. It is a world-class, independent show, at once local and international, modern and traditional. Whether you participate as a competitor, volunteer, or spectator, Upperville is an experience like no other. To celebrate its history, ensure that the Upperville experience remains available to future generations, and set the foundation for yet another 170 years of successful shows, the UCHS Board has launched its 2021 "JUMP IN" campaign with three important goals:
1. Preserving Grafton Farm and the show's legacy.
• Conserving Grafton Farm, its tree canopy, and its role in Virginia horse country
• Virginia's equestrian history and the horses we love
• The charm and historic character of the show grounds
• The tradition of community engagement
2. Enhancing opportunities for all to participate.
• Exhibitions and classes designed for children, families, and amateurs as well as the sport's elite
• Safe, accessible, and attractive facilities
• Reasonable stabling and entry fees
• A welcoming atmosphere and culture of acceptance of competitors at all levels
3. Inspiring future generations through world-class competition among the equestrian world's most elite competitors.
• World-class facilities and venues
• Competitive classes
• Top-level purses and prize money
• Growing numbers of competitors and spectators
• More, and more diverse, sponsors and rejuvenated hospitality and entertainment
With a goal of $5.0 million, the 2021 "JUMP IN" campaign is designed to support these goals and ignite future development efforts to support the show, including the formation of a permanent endowment. Proceeds from the campaign will directly fund physical and corporate improvements focused on broadening the show's reach and engagement of competitors and spectators while solidifying UCHS's foundation and positioning it to build the endowment it needs. We anticipate:
$2 million in physical improvements to preserve Grafton Farm's historic buildings and oak canopy, including:
• Historical grandstand restoration
• Tree canopy restoration and maintenance
• Restoration of the food stand
• Grafton Farm infrastructure and other improvements
$500 thousand to improve the competitor/spectator experience and accessibility:
• Audio-visual and scoreboard enhancements
• Environmentally friendly, wheelchair-accessible gathering plaza
• Permanent restroom facilities
• New maintenance equipment
• New signage and show ground maps that honor our participants and supporters
$2.5 million to enhance competition venues and strengthen the show:
• Hunter lunging ring
• New footing for the hunter and jumper schooling rings
• Permanent show headquarters for expanded staff, board, and exhibits
• Show promotional activities, marketing, advertising, and broadcasting
The "JUMP IN" campaign is more far reaching than the show's past fundraising efforts. Its goals are more comprehensive, long-term and aspirational. So, we need your help. The value of your financial gift will be levered many times over through the preservation of existing facilities, the funding of new show ground amenities, and the formation of marketing and outreach programs to draw new life to the equestrian world and introduce new audiences to the tradition, beauty, and excellence that is Upperville.